01
Repackaging the profile
We developed a distinctive angle for the business and made the profile attractive to the algorithm and to followers alike. The focus was authentic communication and an active exchange with the community.
Before
After
Candy shop
Lolipop
Lolipop, the biggest candy shop in Switzerland, is a paradise for anyone with a sweet tooth. The brief: repackage the Instagram profile and grow reach to build real online awareness for the brand.
- Industry
- Candy shop
- Services used
- Social Media BrandingSocial Media MarketingContent Production
- Website
- lolipop.ch
02
Visual brand presence
We reworked the grid completely, to give the profile more personality and make the visual elements consistent with current Instagram trends.
Before
After
03
Profile statistics
Total reach across our posts grew from 5,500 to 51,400 people within a month, with no ad spend at all.
Before
After
Services used
How we worked
Branding
Social Media Branding
Positioning, design and tone of voice for a brand presence that fits across website and social media.
Learn moreSocial Media
Social Media Marketing
Social media strategy and content that build reach and send relevant visitors to your website.
Learn moreContent
Content Production
Photos, videos and copy for your website, social media and campaigns, planned and produced in one place.
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Ready to become more visible online?
Tell us where you are now. We will show you which mix of social media, website, SEO, content and automations makes sense.